Carb Countdown – Smoothie Beverage Packaging

Smoothie Beverage PackageFollowing the launch of Carb Countdown Milk, Hood launched the smoothie product package line. The package needed to reflect both of the company’s food brands. Making consumers aware of the Atkins friendly smoothie beverage was an important point of difference. Smoothie beverages are normally loaded with carbohydrates. With the Atkins logo prominently displayed, beverage consumers are instantly reassured of a low carb beverage option.