The Pickled Egg

The continuation of the Carb Countdown brand was extended into the juice beverage market. The Carb Countdown Juice beverage package contained 5 juice packages.

Following the launch of Carb Countdown Milk, Hood launched the smoothie product package line. The package needed to reflect both of the company’s food brands. Making consumers aware of the Atkins friendly smoothie beverage was an important point of difference. Smoothie beverages are normally loaded with carbohydrates. With the Atkins logo prominently displayed, beverage consumers are instantly reassured of a low carb beverage option.

The always classic Hawaiian Punch brand and “Punchy” mascot moving into the frozen packaging category. Our company developed a package that would stand out in the frozen novelty, packaging category.

After several years of strong sales Hood refresh the Country Creamer brand. Citing competition from Coffeemate®, the initial packaging designs were created to reflect an upscale category and price point.

Created Hood’s new Limited Edition Packaging with 4 feature flavors. My art direction involvement was from concept to production stages.